The client is one of the biggest family-owned wine companies in the USA with over 100+ brands in its portfolio. The challenge was to redesign and re-platform its many brands on Salesforce Commerce Cloud.
I was involved in this team, rather in the later stages when a design system was already in place and the team was closing the Checkout flow design.
I took care of a few flows which I would like to show in this case study.
Design (Creative Director & team of 3 Visual Designers), Engineering, QA & Client
The client has a portfolio of 100+ brands. The challenge was to redesign and re-platform its many brands on Salesforce Commerce Cloud.
Design tokens essentially correspond to values of information required to create and maintain a design system. The team worked to identify the tokens for color, typography, margins and behavior that could be scaled for multiple brands. Similarly, typography was divided primarily into headlines, subheads and body tokens. The respective brand colors and fonts were then aligned with the brand concept and key sample pages created for reference.
Product Selection
Product Detail
Shopping cart
Cart widget
Checkout
Checkout detail page
